OpenAI Shuts Down Sora as Video Generation Burns $1 Million Per Day
Sora's reported daily compute cost of roughly $1 million and declining user engagement forced OpenAI to pull the plug, puncturing the assumption that generative video was ready for consumer scale.
OpenAI has shut down its Sora video generation platform, reportedly citing approximately $1 million per day in compute costs and a drop in user engagement that made the economics untenable. As @GoKiteAI noted in a weekly roundup, the closure is part of a broader reckoning with inference costs that is quietly reshaping what AI companies are willing to ship.
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